Tips and tools on Social CRM: Food for thoughts from Altimeter and CMO’s Guide

Source:
http://www.weblog.customercentric.org/2010/03/tips-social-media-crm/

I found this information useful if you need to consider Social CRM (Altimeter) and related decision making tools (CMO’s Guide).
You might be interested by additional content I published earlier this year on this subject.
Social CRM: The New Rules of Relationship Management
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Some Insigths on Social Media: Social CRM and research from Razorfish

How to capitalize on engagement with consumers through Facebook and use it afterwards in a Newsletter?
I have found these studies useful as sources of “Food For Thoughts”.
Obviously, it is relevant as long as your customers are using Social Media
Enjoy your reading.

Social CRM Definition By Martin Walsh

FEED: The Razorfish Digital Brand Experience Report 2009 Key Findings

View more presentations from Razorfish.